BUSA 373 - Entrepreneurship

(3 S.H.)

Provides an overview of the process of entrepreneurship focusing on new venture development. The three core areas are business idea identification, opportunity evaluation and opportunity exploitation. Topics of start-up activities consist of personal assessment, idea generation, opportunity recognition and identification, market assessment, feasibility determination, financial planning, legal, human resources, and business planning. Prerequisites for College of Business BS majors and minors: Admission to the College of Business and junior standing. Prerequisites for all other majors and minors: Junior standing and instructor’s permission. Grade only. Offered annually.

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