MCOM 340 - Public Relations Cases

(3 credits)

Examination of public relations as applied in business, industry, government, social services, and other organizations - for-profit and not-for-profit. The course teaches students about promotional and communications activities in the “real world.” Prerequisite: MCOM 240 - Principles of Public Relations or MCOM 250 - Principles of Strategic Communication. Grade only. Offered spring semester.

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