Jul 04, 2022  
2017-2018 Undergraduate Catalog 
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

Mass Communication - Advertising (MCAD) - BA Major

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45 S.H. (minor required)

2.5 GPA required.

The Mass Communication major is divided among an academic core based on principles of inquiry, a set of core electives, and four options. This major prepares students to create, produce, deliver, and understand the effects of mediated messages. To accomplish the major, a student must complete the academic core and one of the options.

For majors in Mass Communication, a minor is required. Students majoring in any Mass Communication option may not simultaneously declare the same Mass Communication option as a minor, nor may students declare the general Mass Communication (MCOM) minor. The 2.5 GPA is required for enrolling in many Mass Communication courses.


* These courses will count as an advertising elective if not selected as a core elective above.


◎ = Oral Intensive

◆ = Math/Critical Analysis Intensive

△ = Writing Intensive

✽ = Physical Development and Wellness Graduation Requirement

= Civic Engagement and Service Learning

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