May 17, 2024  
2012-2013 Undergraduate Catalog 
    
2012-2013 Undergraduate Catalog [ARCHIVED CATALOG]

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MKTG 339 - Internet and Social Media Marketing


(3 S.H.)

This course examines website design and social media as marketing tools while using core marketing concepts as a framework to develop successful internet-based marketing programs. Prerequisites for College of Business majors and minors: Admission to the College of Business and MKTG 300 - Principles of Marketing . Prerequisites for non-College of Business majors and minors: Junior standing and instructor’s permission.


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