Mass Communication - Strategic Communication (MCOM) - MA

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Strategic Communication Program Image

33 credits

3.0 GPA required.

The MA in Strategic Communication is an online master’s program serving students and professionals in the strategic communication fields. After completing 33 credits, graduates earn a Master of Arts degree. This program emphasizes the empowerment of professionals in strategic communication/creative media industries to become leaders in their fields, demonstrates a commitment to equity and inclusion in the strategic communication/creative media space, and connects students and academic experts with industry experts and organizations.

This program offers a 3+2 option for undergraduate students to obtain both their bachelor’s and master’s degrees in less time than traditional programs. See undergraduate catalog.

Required MCOM Courses (27 credits)

MCOM 535 - Special Topics in Mass Communication (3 credits)
MCOM 550 - Global Media and Communication (3 credits)
MCOM 580 - Strategic Communication Campaigns (3 credits)
MCOM 675 - Strategy Development (3 credits)
MCOM 680 - Media Trends (1-3 credits) (3 credits required)
MCOM 685 - Strategic Communication Work Experience (3 credits)
MCOM 690 - Equity and Ethics in Strategic Communication (3 credits)
MCOM 695 - Thesis/Project (3-6 credits) (6 credits required)

Electives (6 credits)

ENG 539 - Technical Writing (3 credits)
ENG 540 - Professional Editing (3 credits)
ENG 541 - Grant and Proposal Writing (3 credits)
HLA 510 - Mindful Leadership (1 credit)
HLA 530 - Executive Communication: Theory & Strategic Practice (3 credits)
HLA 540 - Collaborative Leadership and Practice (3 credits)
LDRS 614 - Change Leadership (3 credits)
LDRS 644 - Managing Change, Innovation and Transition (3 credits)
LDRS 646 - Leadership and Technology (3 credits)
LDRS 648 - Project Management (1 credit)
LDRS 743 - Leadership and Team Development (3 credits)
MCOM 535 - Special Topics in Mass Communication (3 credits)
MCOM 680 - Media Trends (1-3 credits)
MCOM 685 - Strategic Communication Work Experience (3 credits)
MECP 600 - Foundations of Multicultural Education (3 credits)
MECP 610 - Home, Community, and Work Analysis (3 credits)
MECP 620 - Systems of Discrimination and Social Justice (3 credits)
MECP 630 - Professional Presentation of Research (3 credit)
PESS 629 - Sport Marketing Management (3 credits)